What’s Behind Strategic Communications? A Periodic Table of Course.

July 23, 2019

From Bledcom, the premier communication theory symposium held annually in Bled, Slovenia, a presentation by Playmaker Systems’ Alan Kelly of his ground-breaking Taxonomy of Influence Strategies: “Reality Check: Presenting and Assessing a Periodic Table and Decision System for Strategic Communication”

This video includes critiques from CCO veteran Herbert Heitmann and theorist Andrej Drapal.