Glossary of Influence Plays™

Here’s your quick-study to the names, definitions and ratings of the plays of your marketplace — the plays that are driving mutual and competitive advantage in communications, social media, marketing, sales, politics or warfighting.

Print as many glossaries as you need and use them for brainstorms, strategy-sessions or staff training. Or just tuck it away in your desk and use as your secret resource.

For a printable copy, please click here.