Plays for the Presidency™


Final Debate: How Hillary Beat The Donald, and The Donald Beat Himself

October 29, 2016

We might have thought that the big news of the third and final presidential debate was Hillary Clinton’s continuing mastery of the bait play and her ability to taunt a very teasable Donald Trump. Either that, or Trump’s improving performance in the very spare theatre of two podiums and one capable moderator. He wasn’t so bad, most […]

Hillary’s High-Friction Plays Are Prologue for High-Fit Marketers

October 13, 2016

Regardless of the results of the 2016 U.S. presidential election, marketers, communicators, social media mavens, sales people and others of the influence industries can draw moral and object lessons from the phenomenon of Donald Trump and the counter-intuitive plays Hillary Clinton ran to best him. What Clinton figured out is that debate more than dialog and counter-intuition […]

Why the Kaine Loss? He Borrowed From Trump, Not His Boss

October 5, 2016

So much for a Clinton-Kaine runaway. That’s what Republicans are saying and Democrats are thinking about last night’s one-and-only VP debate. It was Virginia Senator Tim Kaine’s to lose…and he did. Saddled as he was by Donald Trump’s litany of gaffes, Indiana Governor Mike Pence shone through as a steady salvation and redeemable half of his GOP ticket. […]

Bait and Wait: How Hillary Trapped a Strategy-Free Trump

September 28, 2016

From my reading of the left-leaning New York Times to my perch at the right-leaning Peter’s Carry-Out, most agree that Hillary Clinton bested Donald Trump in the first presidential debate. I’d predicted last week that the funniest candidate would win and, sure enough, my trusty laugh-o-meter scored Hillary a three-to-zero victor. But shoulder shimmies aren’t why Hillary won. It was a serious […]

Debate Prediction: How the Funnier Foe Will Win It

September 21, 2016

In a famous debate moment of the 1984 presidential election, a 73-year-old Ronald Reagan said of Democratic nominee Walter Mondale — and to roars of laughter — “I will not make age an issue of this campaign. I am not going to exploit, for political purposes, my opponent’s youth and inexperience.” The Gipper won the […]