News

 

Playmaker Founder to PR Industry: Tell the Truth, Stop Abetting Fake News

April 8, 2018

This Friday, Playmaker Chief Alan Kelly joins the fake news panel at the Institute for PR Bridge Conference at Georgetown University. His position: PR doesn’t battle fake news, it abets it. His challenge: Curb PR’s abuses of the 4th Estate. His mission: Measure the motive, not just the message. 

Words are Public. Strategy is Secret. Not for Long.

March 28, 2018

Seth Grimes’ Sentiment Analysis Symposium, held this week in New York City, proved again to be the place for miners of data gold. But presentations on bots, voice and emotion suggested something bigger. Human analytics, anyone? Playmaker chief Alan Kelly helped stretch the agenda with his talk, Beyond Sentiment: Mining for Strategy and Motive. To […]

Sentiment Symposium: Playmaker to Preview AI Spin and Propaganda Decoder

March 15, 2018

What’s beyond sentiment? Precision strategies that drive motives and emotions. Join me at Seth Grimes’ signature event, the Sentiment Analysis Symposium, March 26-27, in New York, where I’ll preview at 11:50 a.m. on the 27th a breakthrough AI system that detects and decodes spin, propaganda and other forms of fake news. For background, visit this […]

Tuesday Webinar: Skip the Vanity Metrics, Let’s Measure Motive

February 11, 2018

In a free webinar this Tuesday, February 13, 2018, at 1:00 p.m. ET, Playmaker founder and chief executive Alan Kelly will challenge the value of conventional media metrics and propose new conventions that reveal motive and intent. With host and research guru Mark Weiner, CEO of PRIME Research Americas, Kelly will preview System 3, the third […]

Playmaker Joins a Playful Frank Conference

January 28, 2018

If you’re a zero-sum-gamer, the annual Frank conference on public interest communications might not be for you. It’s about mutual benefit and collaboration. About new bottom lines of purpose and social progress. And it’s hell-bent on having fun. This year it’s all about play. Adding to the games of the Feb. 6-9 Gainesville gathering, Playmaker […]