INFLUENCE IS A GAME. Of moves and countermoves. A blur of social strategies that position, re-position and de-position. For some it’s instinctive. For most it’s critical.

Playmaker knows this game. We teach it and help you manage it. Our touchstone is like no other.

 

   Explore it here

“The Playmaker system is the gold standard. In my two decades at the Pentagon, it’s the only model I’ve used that incorporates all the human plays of strategic decision making. It does so in a way that they can be measured and it’s ideal for wargames and simulations.”

— George Capen
 
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Playmaker Announces Strategy System 3, Previews AI Spin Decoder

Playmaker Announces Strategy System 3, Previews AI Spin Decoder Update Streamlines, Simplifies the First Periodic Table of Influence Paves the Way for Groundbreaking Artificial Intelligence Tool   BETHESDA, MD,  June 5, 2018 – When President Donald Trump calls mainstream reporters The Fake News Mediawhat strategies are behind his rhetoric? According to Playmaker Systems, a specialist […]

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Playmaker's Blog

Trump's Lesson for Communicators: Be Fast

For all the plays that President Donald Trump runs it might be speed more than strategy that gives the president his unique political edge. Even when he’s been beaten. In the wake of a midterm thumping, Trump delivered another clinic in perception management and information warfare. By 8 a.m., he tweeted to House Democrats that […]

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Decoding Donald™

Trump's Lesson for Communicators: Be Fast

For all the plays that President Donald Trump runs it might be speed more than strategy that gives the president his unique political edge. Even when he’s been beaten. In the wake of a midterm thumping, Trump delivered another clinic in perception management and information warfare. By 8 a.m., he tweeted to House Democrats that […]

Read More