INFLUENCE IS A GAME. Of moves and countermoves. A blur of social strategies that position, re-position and de-position. For some it’s instinctive. For most it’s critical.

Playmaker knows this game. We teach it and help you manage it. Our touchstone is like no other.

 

   Explore it here

“By understanding the plays we could make — or have made on us — we were able to better analyze what was happening in the external world and anticipate how that might affect us.”

— Jan Botz
 
Playmaker on Twitter

Clients and Partners

Latest from Playmaker

News

Playmaker Announces Strategy System 3, Previews AI Spin Decoder

Playmaker Announces Strategy System 3, Previews AI Spin Decoder Update Streamlines, Simplifies the First Periodic Table of Influence Paves the Way for Groundbreaking Artificial Intelligence Tool   BETHESDA, MD,  June 5, 2018 – When President Donald Trump calls mainstream reporters The Fake News Mediawhat strategies are behind his rhetoric? According to Playmaker Systems, a specialist […]

Read More

Playmaker's Blog

Kavanaugh v. Ford is a Lesson for Business: Preempt Don't Pause

At this moment in Swampsville, Republicans are winning the framing game, arguing that Democrats are delaying and obstructing the Supreme Court nomination of Brett Kavanaugh. They’re recasting Sen. Diane Feinstein’s stated commitment to Christine Blasey Ford’s privacy as a fraud enabled by a leak. And it’s working, but more because of the minority party’s timidity than the majority’s […]

Read More

Decoding Donald™

Trump's Strategy Signature: Plays of the Annenberg Analysis

The analysis published this week by the University of Pennsylvania’s Annenberg School for Communication, “Disruption, Demonization, Deliverance, and North Destruction: The Rhetorical Signature of Donald J. Trump,” moves us closer to solving America’s most unusual president. As well, its descriptions of Donald Trump’s foremost persuasive characteristics — what the authors Prof. Kathleen Hall Jamieson and Doron […]

Read More