You run plays. Plays are run on. Here’s how.
Supporting The Playmaker Standard are two hand-in-glove methodologies that explain how plays are conceived, introduced and managed in realtime for competitive and collaborative advantage. Their benefit is to help playmakers hone a strategy, fashion it into set plays, apply those plays to a setting or circumstance, listen and gauge reaction, make another move, leave the scene, or keep managing it.
The Basic Cycle. This two-player model illustrates the ongoing evaluation, planning, simulation, and execution of plays between a focal player (you) and a rival—a continuous cycle of positioning, re-positioning and de-positioning for competitive advantage.
The Full Cycle. This multi-player model illustrates the interaction of a marketplace’s three fundamental influence cycles—a continuous coordination of contrary and complementary plays between a focal player (you), rivals, allies and independents.
For a free printable copy of the Standard Cycles of Influence, please click here.