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For communicators, social media experts, marketers, sales people, politicos and information warfighters

Crack the code with the first periodic table of influence.Crack the code with the first periodic table of influence.

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LATEST ACTIVITY from THE PLAYMAKERS

News

Playmaker Chief Publishes ‘Dancing with the Giant.’ IJoC Feature and Video Challenge Grunig, Symmetry Comms Theory

Playmaker Systems Founder and Executive Director Alan Kelly has authored an article recently published in the International Journal of Communication. Available here, “Dancing with the Giant.  The Playmaker Influence Decision System: Challenging the Symmetric Paradigm with an Industry-Tested Periodic Table of Influence Strategies,” […]

Plays for the Presidency™

Hillary Clinton: Too Smart or Too Dumb?

For more on this post listen to Alan Kelly on SiriusXM POTUS 06.12.14 What remains of the carcass of Hillary Clinton’s dubious book tour, picked over by legions of fellow pundits, is the simple duty to observe the obvious — that Hillary […]

“The Elements of Influence is a remarkable and timely book. It’s also a good read, not only for those in the professions of influence, but for those of us subject to their maneuverings. No one in marketing, sales, public relations, lobbying, and other forms of psychological influence can call their understanding complete without first examining what Alan Kelly has written.” — James S. O’Rourke, IV, Ph.D., Mendoza College of Business, University of Notre Dame

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